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Course Curriculum

Winning More Tenant Rep Assignments

  • Industry Rent to Revenue Ratio's
  • Calculating Dollars to Occupy
  • Lease Resolution Worksheet

Performance Leasing

  • Developing a Sales & Leasing Plan
  • Prospecting Pyramid
  • Accountability Scoreboard
  • Business Development
  • Transaction Management

Investment Brokerage

  • Special Sauce
  • Selling Team Advantage
  • Model for Winning Presentations
  • Tracking Team Activity

Presentations That Win

  • Model for Winning Presentations

Selling by Phone

  • Developing A Call List
  • Eight Step Program
  • Questioning Techniques

Perfect Tour

  • The Tour Team
  • Ten Step Approach
  • Feature & Benefits

Schedule Your Success

  • The Great Equalizer
  • The Power of the Calendar
  • Calculating Your Fee
  • Reverse Time Management

Identifying Emerging Markets

  • Intuitive VS Intentional (Strategies)
  • Your Market, Useful Tools

Team Brokerage

  • Personal Insight
  • Characteristics of a High Performing Team
  • Team Structure
  • Accountability Measurement

Negotiations

  • Psychology of Negotiating
  • Tactics & Neutralizing Techniques
  • Settlement Range
  • Strategies for Leverage

Client Discovery & Needs Analysis

  • Needs Analysis Using Run Clear
  • Questioning Techniques
  • Stair Step Interview
  • Handling Objection

Consultative Brokerage

  • Services That Sell
  • Menu of Advisory Services
  • Methods of Compensation
  • Assembling the Team

Broker Opinion of Value

  • Cost of Capital
  • Investor Expectations
  • Calculating Broker Opinion of Value’s
  • Justifying Your Value

Blend & Extend

  • Establishing Appropriate Market Rent
  • Present Value
  • Appropriate Discount Rate
  • Six Step Process for Valuation

Best Database Wins

  • Which CRM is Best
  • Connecting the Team
  • Targeting New Prospects